How MrBeast Makes 100M+ at 22

Sharvesh
3 min readDec 31, 2020
Jimmy Donaldson (MrBeast)

MrBeast or Jimmy Donaldson is one of YouTube’s largest creators with almost 50 Million Subscribers and 8,300,000,000 Views and the insane part is that he is ONLY 22 Years Old.

He does insane long form content involving huge amounts of money and recently opened 300 MrBeast Delivery Only Burger Chains around the US!

Here’s a screenshot of all the videos he has done in the past 4 months. Just the past quarter, he has given away over $5,000,000!

Here is the story of MrBeast’s decade long “overnight” success.

The Beginning

Jimmy uploaded his first YouTube video when he was just 12 years old in 2010. He started off by posting gameplay of popular video games like Minecraft and Call of Duty.

Later on, he progressed to making videos about how much money other popular YouTuber like PewDiePie and Jacksetpticye were making through YouTube and how to grow on YouTube.

In 2016, Jimmy went to college but just like his idols Steve Jobs and Elon Musk, he dropped out after 2 weeks and told his mother that he would rather be a YouTuber instead.

Viral Videos

His YouTube videos went viral in 2017 after he posted videos of him counting to 100,000 in 42 hours in one sitting, counting to 200,000, reading the entire dictionary, giving homeless people $10,000, watching Jake Paul’s It’s Everyday Bro for 10 Hours etc.

Mr Beast makes insane long form content and stunts involving huge amounts of $ — like donating $30,000, buying a car using only $1 bills, tipping waitresses $20,000, donating $50,000 to Ninja etc.

Mr Beast reinvests literally ALL of the money back from viral videos to make more insane challenges and help other people!

Mr. Beast has mentioned that he spends around 600k per month on just rent, employees etc. not including the money that he spends in videos.

Mr Beast has over 46M Subscribers and 7.7B Views making him one of the largest YouTubers on the platform. He is on track to reach 100M subscribers in 2 years!

He has spent over 10 million dollars THIS YEAR ALONE and plans to give away EVEN MORE 💰

MrBeast’s secret sauce?

Effort. Viewers aren’t dumb. “Even if it is a 10s clip that took you 20 hours to film, people recognize that” — MrBeast in @100Thieves podcast interview

Here’s the progression of MrBeast’s YouTube channel that he mentioned in a tweet recently.

Mr Beast Tweet. https://twitter.com/MrBeastYT/status/1326533627124047872

Originally published at https://sharvesh.substack.com.

--

--